High-rise commercial buildings

More Regions 

Adam Neumann Brings Flow Concept to Multifamily

Company: 

Flow

Former WeWork co-founder Adam Neumann launched Flow in 2022 as a residential real estate company that connects residents with their homes and neighbors. The company combines ownership, development, property operations and technology, with a residential model built around furnished apartments, wellness amenities, communal spaces and resident programming.

The Flow portfolio consists of over 8,500 Class A residential units and more than 1 million square feet of commercial space across the U.S. and Saudi Arabia.

The company is also pursuing development opportunities, including a 16-acre Miami-area site capable of supporting more than 2,300 multifamily units, while expanding its residential platform in Saudi Arabia.

Flow’s technology and operating model are intended to make the residential experience more integrated, while its emphasis on community echoes the philosophy Neumann brought to WeWork. Andreessen Horowitz, which invested $350 million in Flow at launch, later increased its investment, citing the company’s focus on redesigning residential operations and the resident experience.

These are some of the reasons why Adam Neumann was selected to receive ApartmentBuildings.com’s AB 100 Investor/Owner of the Year Award, which recognizes those who demonstrate creativity, skill and success in the multifamily industry.

Connect

Inside The Story

Flow

About Amy Wolff Sorter

I love content. I love writing it, visualizing it, and manipulating it to fit into different formats. I have years of experience in working with content, both as creator and editor. The content I create and edit provides assistance with many goals, ranging from lead generation, to developing street cred through well-timed thought-leadership pieces. Content skills include, but aren't limited to, articles and blogs, e-mails, promotional collateral, infographics, e-books and white papers, website copy and more.