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Lauren Ball


Westwood Financial

Promoted to COO in 2023

Career spans 18 years and $865 million in transactions

Lauren Ball was promoted to Chief Operating Officer at Westwood Financial in 2023.

In this role, Ball oversees a team of 35 top leasing, construction, legal, marketing and property management professionals. Highlights within the past year included an increase from 70% to 93% occupancy at Main Street at Town Center (Kennesaw, GA) in less than 100 days) and bringing The Village at Peachtree Corners to 100% occupancy.

Ball was previously the firm’s first Senior Vice President and Head of Leasing. Since joining Westwood in 2021, she has led the leasing team to the highest percentage of leased space in the company’s history. Ball’s career spans over 18 years and $865 million in transactions throughout the United States.

She has served on ICSC’s Board (including leading the Next Generation Program) and was a member of the Atlanta mayor’s Buckhead Coalition. Her civic involvements include participation in Habitat for Humanity, the Atlanta Food Bank and the Atlanta Chapter of The Boys & Girls Club of America.

These are just a few reasons we chose Lauren Ball as one of the Atlanta & Southeast Connect CRE 2023 Women in Real Estate Award winners. Connect CRE’s Women in Real Estate Awards honor the achievements and inspirational stories of women who have reached respected leadership positions and play key mentorship roles for others.


Inside The Story

Westwood Financial's Lauren Ball

About Amy Wolff Sorter

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