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Companies Look to High Schools for Workforce Needs

National  + Weekender  | 

High schools around the country are revolutionizing the American education system. Titans of the business world, including CVS and Tesla, are beginning to implement skills-based programs into high school curriculum.

These vocational programs specifically aim to help those who might lack the academic skill or the financial footing needed to pursue bachelor’s degrees, and develop the tools necessary for a secure future with steady employment. However, the resurgence of career education programs has caused much controversy. Some worry that students who are less financially and academically inclined will be coerced into such programs, limiting their potential career options.

Educators, however, are seeking to avoid the mistakes of earlier programs. Students in the new programs are required to take academic classes as well, to complete pre-college requirements. These programs have already taken root, with the number of high-school students participating in career education rising 22% over the last decade. They are continuing to widen the pool of workers in tight labor markets, and in turn, provide secure futures for the next generation.


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About Dennis Kaiser

Dennis Kaiser is Vice President of Content and Public Relations for Connect Commercial Real Estate. Dennis is a communications leader with more than 30 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect’s client content operations and is involved in a range of initiatives ranging from content strategy, message development, copywriting, media relations, social media and content marketing services. In his most recent corporate communications roles, he led a regional public relations effort across Southern California for CBRE, played a key marketing role on JLL’s national retail team, and was responsible for directing the global public relations effort at ValleyCrest, the nation’s largest commercial landscape services company. In addition to his vast commercial real estate experience, Dennis has worked on communications and launch strategies for a number of residential projects such as Disney’s Celebration in Florida, Ritter Ranch in Palmdale California (7,200 homes, 22,000 acres), WaterColor in Florida and PremierGarage in Phoenix. Dennis’s agency background included firms such as Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, BoyScouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and Thunderbirds Charities.