Whisper Valley, a 2,063-acre master-planned community in East Austin developed by Taurus Investment Holdings, was recently named Austin’s 2021 Master-Planned Community of the Year as well as the Welcome Center of the Year at the Max Awards gala held at the new Marriott Downtown. Hosted by the Home Builders Association of Greater Austin, the annual Max Awards recognizes innovation, creativity, and sales and marketing excellence in the new home industry in the Austin market.
The awards are judged by a distinguished panel of new home experts from around the country. Almost 400 entries were submitted in categories representing all forms of marketing and sales success, architecture, interior merchandising and individual achievement awards.
Whisper Valley features 700 acres of green space including a 600-acre planned public park, walking trails, parks, playgrounds, five neighborhood organic gardens and amenities such as a fitness center, resort pool with tanning ledges and beach entry, a show kitchen for cooking classes, an activity room and a dog park. A full-time lifestyle director also plans special events, 5k runs, yoga and fitness classes, holiday activities, and cooking and nutrition classes.
Lisa Brown has decades of experience in corporate communications and marketing management with organizations including Coldwell Banker Residential, Grubb & Ellis, Marcus & Millichap, NAIOP, SIOR and ALM.
In those positions, she worked in conjunction with chief executive officers and chief marketing officers to create corporate messaging, cohesive branding standards, strategic marketing plans and thought pieces. Brown is a frequent speaker at industry events and an editing adjunct professor for an online course. She has a master’s degree in mass communications from San Jose State University.
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