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California  + Los Angeles  | 

What’s Driving Growth in South Los Angeles?

Affordability has been the biggest growth driver among 20 to 29 year-olds in South Los Angeles. Over the past 16 years, the submarket has seen a rise in its young adult population, as the area now boasts one of the highest concentrations of young adults throughout the metro area.

Much of this growth can be attributed to a substantially lower cost of living, says JLL researcher Matt Kaufman. Last year, it was reported that South Los Angelinos paid an average of $13,838 a year in housing, 47% less than the restof the Los Angeles metro area. In addition, transit projects such as the Metro Expo and Silver Lines have improved the access to affordable transportation, and helped connect locals to business centers like DTLA and Santa Monica.

Kaufman points out, as this concentration of young persons heads southwest toward areas like Inglewood and Hawthorne (cities on the Metro Crenshaw Line opening in 2019), it should be expected that similar trends will spill over into parts of the South Bay as well.

For comments, questions or concerns, please contact Dennis Kaiser

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About Dennis Kaiser

Dennis Kaiser is Vice President of Public Relations and Communications for Connect Creative. Dennis is a communications leader with more than 40 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect Creative’s agency client services and is involved in a range of initiatives ranging from public relations and content strategy, communications and message development, copywriting, media relations, social media and content marketing services. Prior to joining Connect Media in 2015, his most recent corporate communications roles involved leading a regional public relations effort across Southern California for CBRE, playing a key marketing role on JLL’s national retail team, and directing the global public relations effort at ValleyCrest (BrightView), the nation’s largest commercial landscape services company. He has worked on marketing communications assignments for such CRE companies as Blackstone/Equity Office, Carlyle, Caruso, Disney Resorts, GE Capital, Irvine Company, Hines, Howard Hughes Corp., Jeffries, Lennar, MGM, Marcus & Millichap, Prologis, Raleigh Studios, Simon, Starwood, Trammell Crow Company, Transamerica, UBS and Wynn Resorts. Dennis has also worked on communications and launch strategies for a number of consumer electronic, media and tech brands including SlingMedia, Channel Master, Deluxe Media Entertainment, BeIn Sports, EchoStar and Sprint. Dennis’s agency background included firms such as Off Madison Ave., Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, Boy Scouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and the Thunderbirds Charities.

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