VTS Product Enables Real-Time Leasing and Investment Decisions
Leasing and asset management platform VTS will roll out VTS MarketView, enabling real-time comparisons of properties’ performance against market benchmarks, in beta form later this year. The New York City-based company said the new product will afford office, industrial and retail owners a level of decision-making already available to multifamily owners through RealPage Yieldstar and to hoteliers via the STR Global Report.
“VTS MarketView will make it easy for VTS customers to make real-time leasing and investment decisions based on the most accurate and up-to-date benchmarks available in commercial real estate,” said CEO Nick Romito. “This goes far beyond market reports; the data and insights will be embedded in their workflow and presented in context to drive better decisions.” Nearly one-third of U.S. office buildings are managed on the VTS platform.
Down the road, VTS MarketView will leverage machine learning and data science techniques to provide predictions and recommendations for maximizing asset value.
Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 13-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 15-20 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces.
Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications.
Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).