Vallarta Supermarkets Expands to Monterey County

Vallarta Supermarkets is expanding to Monterey County with its newest store location in Salinas. Located at 1050 N. Davis Rd. in Salinas, the new store is set to open its doors to the public on Wednesday, Nov. 15.

“We are extremely excited to open our doors in Salinas,” said Lizette Gomez, director of marketing at Vallarta Supermarkets. “This new location allows us to connect with an even broader range of customers, and we look forward to serving the local community with the same high-quality products and exceptional customer service that Vallarta Supermarkets is known for.”

Founded in the late 1980s, Vallarta specializes in the food and culture of Mexico and Latin America. As of 2023, Vallarta counts 53 stores throughout California — with locations in Ventura, Los Angeles, San Bernardino, Riverside, Kern, San Diego, Santa Barbara, Tulare, Orange and Fresno counties — and more than 8,000 team members.

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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