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California  + Bay Area  + Healthcare  | 
Vaccinations

Vaccine Action Plan Outlines How Boosters Will be Administered

The U.S. Food and Drug Administration recently authorized the Pfizer-BioNTech COVID-19 vaccine for boosters for those older than 64 and high-risk individuals. Gov. Gavin Newsom recently released a COVID-19 Vaccine Action Plan that outlines how the state will immediately begin administering doses to eligible Californians.

“California continues to lead the nation in both vaccines administered and low case rates. Vaccines work. They are safe, effective and are how we end this pandemic,” said Newsom. “We fully support our federal partners’ determination to provide boosters, and California has built the necessary infrastructure to mobilize such vaccine distribution – all to help protect the health and well-being of Californians.”

Developed in concert with local partners and providers statewide, the Newsom administration is working to leverage the existing vaccine infrastructure to connect eligible Californians with local providers who can administer the vaccine. California’s vaccine action plan outlines scenarios to ensure the state and partners can meet expected demand for boosters. The plan also ensures the state’s readiness to administer vaccines to Californians under age 12, which is anticipated as early as next month.

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About Lisa Brown

Lisa Brown has decades of experience in corporate communications and marketing management with organizations including Coldwell Banker Residential, Grubb & Ellis, Marcus & Millichap, NAIOP, SIOR and ALM. In those positions, she worked in conjunction with chief executive officers and chief marketing officers to create corporate messaging, cohesive branding standards, strategic marketing plans and thought pieces. Brown is a frequent speaker at industry events and an editing adjunct professor for an online course. She has a master’s degree in mass communications from San Jose State University.

  • ◦Policy/Gov't