Unity Council Responds to Urgent Need for Affordable Homes
Casa Sueños will provide 181 affordable homes for families in Fruitvale Village. The property is the third stage of the mixed-income, mixed-use transit-oriented development of the Fruitvale Transit Village by the Unity Council.
Though the site was originally planned as a market-rate housing development, the Unity Council responded to the urgent community need to develop affordable homes for working families and forged a path forward with city, county and transit partners.
Casa Sueños will provide studios, one-, two- and three-bedroom apartments for families earning 20 to 80 percent of area median income (AMI). One-fourth of the homes are set aside for households earning up to 20 percent of AMI.
“Located near amenities and public transit, these 181 affordable units will serve Oakland families and unhoused residents so they can stay rooted in the city they know and love,” said Libby Schaaf, Oakland mayor.
Lisa Brown has decades of experience in corporate communications and marketing management with organizations including Coldwell Banker Residential, Grubb & Ellis, Marcus & Millichap, NAIOP, SIOR and ALM.
In those positions, she worked in conjunction with chief executive officers and chief marketing officers to create corporate messaging, cohesive branding standards, strategic marketing plans and thought pieces. Brown is a frequent speaker at industry events and an editing adjunct professor for an online course. She has a master’s degree in mass communications from San Jose State University.