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Turvo Partners with FreightWaves for Actionable Market Data

Supply chain collaboration application provider Turvo announced a new partnership and integration with FreightWaves, bringing FreightWaves SONAR data to the company’s collaborative logistics platform. This new partnership between FreightWaves and Turvo provides actionable freight market data.

“COVID-19 blew up the system in terms of reliable historical data. It showed us how difficult it can be to make business decisions while relying on outdated information,” said Craig Fuller, founder and CEO of FreightWaves. “Success in the supply chain comes down to how accurate your information is and how quickly you can act on it. SONAR brings near real-time data to the supply chain, allowing participants to more effectively and successfully navigate shifting markets.”

FreightWaves SONAR aggregates freight data from more than 1,000 transportation and logistics sources ranging from IoT vendors, transportation management systems, telematics providers, on-truck sensors, payment providers, fuel vendors, third-party logistics providers, shippers and carriers representing 85 percent of the electronic tenders in the market. Most of the data in SONAR is based on what happened in the market within the past 24 hours. This perspective gives SONAR a near-time view of market conditions from data sets generated by executed TMS and telematics activity.


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About Lisa Brown

Lisa Brown has decades of experience in corporate communications and marketing management with organizations including Coldwell Banker Residential, Grubb & Ellis, Marcus & Millichap, NAIOP, SIOR and ALM. In those positions, she worked in conjunction with chief executive officers and chief marketing officers to create corporate messaging, cohesive branding standards, strategic marketing plans and thought pieces. Brown is a frequent speaker at industry events and an editing adjunct professor for an online course. She has a master’s degree in mass communications from San Jose State University.

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