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Trammell Crow Residential Launches Construction on 36-Story Little Italy Tower

Trammell Crow Residential (TCR) broke ground on Simone, a 36-story, luxury residential high-rise in San Diego’s Little Italy neighborhood. The development includes 358 market-rate apartments, five penthouses, 32 subsidized apartments for low-income residents, 32,000 square feet of resort-style amenity spaces and ample parking.

TCR’s Jessica Cassolato says, “This property is all about maximizing the resident experience with unobstructed water views, high-end design and premier amenities.”

Located at 1401 Union St., Simone offers panoramic views of San Diego Bay. The 0.6-acre site is bounded by Union, Ash and Front streets and occupies half a city block. The 612,000-square-foot community, which was designed for LEED Gold certification, is scheduled for completion in 2023.

The residential tower, with 30 floors of apartments, will sit atop a six-story podium with three levels of underground parking and four levels of above ground parking. Simone is a JV between TCR, Pacific Life Insurance Company and AAA Management.

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About Dennis Kaiser

Dennis Kaiser is Vice President of Content and Public Relations for Connect Commercial Real Estate. Dennis is a communications leader with more than 30 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect’s client content operations and is involved in a range of initiatives ranging from content strategy, message development, copywriting, media relations, social media and content marketing services. In his most recent corporate communications roles, he led a regional public relations effort across Southern California for CBRE, played a key marketing role on JLL’s national retail team, and was responsible for directing the global public relations effort at ValleyCrest, the nation’s largest commercial landscape services company. In addition to his vast commercial real estate experience, Dennis has worked on communications and launch strategies for a number of residential projects such as Disney’s Celebration in Florida, Ritter Ranch in Palmdale California (7,200 homes, 22,000 acres), WaterColor in Florida and PremierGarage in Phoenix. Dennis’s agency background included firms such as Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, BoyScouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and Thunderbirds Charities.

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