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New York & Tri-State  + Hospitality  |  April 30, 2021
Paul Bubny
By: Paul Bubny

Thor Equities Debuts Luxury Hotel Brand in SoHo

Thor Equities Group has opened ModernHaus SoHo, a new luxury hotel in SoHo. A member of Preferred Hotels & Resorts and managed by Highgate, ModernHaus represents the debut of the first-ever hospitality brand from Thor Equities.

The 114-room property features an extensive modern and contemporary art collection, 11,000 square feet of outdoor space, and a signature restaurant from Michelin-starred chef George Mendes. The restaurant features a fully retractable glass roof that allows for al fresco dining in the warmer months and indoor dining on colder days. 

“With ModernHaus SoHo, our goal was to create a communal living room and gathering point in SoHo for New Yorkers and visitors alike,” said Jack J. Sitt, director of Thor Equities. “We’re excited to welcome guests into our new home, that will be known for its prime location, contemporary touches, exceptional outdoor space, Michelin-star culinary talent and first-rate social offerings.”

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).
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