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Specialty Retail Chain Plans HQ Move to Dallas

Specialty retail chain Buff City Soap is moving its headquarters from Memphis to the Dallas area to take advantage of the city’s centralized location as it aspires to grow into a billion-dollar business, the Dallas Morning News reported.

The company has not publicly specified where it will locate its headquarters or the timing of the move, according to Memphis’ Commercial Appeal.

The private equity-backed company consists of physical stores it calls “Makeries,” where customers can shop and observe employees creating the company’s plant-based soaps by hand. Buff City Soap has 35 locations in 11 states, including two in North Texas.

Brad Kellum, Buff City chief executive, told the Memphis Business Journal that the move to the Dallas area was primarily influenced by its central location in the U.S., which would make logistics for its online business easier. Also, the company’s private equity backers, Guideboat Capital and Crux Capital, are in Dallas.


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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 13-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 15-20 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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