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SMCP Moves North American HQ to 44 Wall

SMCP Brands has signed on for a full floor of 17,337 square at EQ Office’s 44 Wall St. Under the 10-year lease, the company will move its North American headquarters and showroom from 10 Crosby St. to the 12th floor of the 24-story boutique property, following a buildout of the space by EQ Office.

With three distinct contemporary fashion brands—Sandro, Maje and Claudie Pierlot—SMCP seeks to become the global leader in accessible luxury. Founded in Paris, SMCP has a presence on five continents.

“The iconic brands behind SMCP all possess an entrepreneurial legacy, and this passion has driven the company’s impressive growth throughout the world,” said EQ Office’s Scott Silverstein.

NKF’s Stephen Gordon and Nathan Kropp represented SMCP. “Their lease is representative of Lower Manhattan’s shift to a more diverse tenancy that includes nearly nine million square feet of transactions with fashion and creative tenants,” said Gordon.

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 13-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 15-20 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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