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Seattle & Northwest  + Seattle  + Retail  | 

Seattle-Based Sur La Table Closing Stores in Bankruptcy Proceeding

Seattle-based Sur La Table plans to close 56 of its 121 stores as part of a Chapter 11 bankruptcy filing, largely due to impacts stemming from the COVID-19 pandemic. The privately-held retailer plans to execute a restructuring and going-concern sale of the company, which is subject to Court approval.

Sur La Table also indicated it agreed to sell the remaining stores to affiliates of New York-based Fortress Investment Group, which is working in partnership with STORY3 Capital Partners. The new investors bring capital and deep consumer expertise, which it believes will empower Sur La Table to unlock significant growth opportunities. Following the sale, the company will include its successful retail stores, popular in-person and online cooking classes, and its thriving eCommerce business.

Jason Goldberger, CEO of Sur La Table says, “This sale process will result in a revitalized Sur La Table, positioned to thrive in a post COVID-19 retail environment.”

The cookware and kitchen chain got its start in Seattle’s Pike Place Market in 1972.

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About Dennis Kaiser

Dennis Kaiser is Vice President of Content and Public Relations for Connect Commercial Real Estate. Dennis is a communications leader with more than 30 years of experience including as a journalist and in corporate and agency integrated marketing communications roles. He is responsible for Connect’s client content operations and public relations strategy. He is involved in a range of initiatives ranging from content strategy, message development, copywriting, Social Media and content marketing services. Dennis’s communications background in the real estate industry includes working with many of the top real estate firms – from brokerage companies, developers, homebuilders, investors, owners, lawyers, asset advisors, lenders, architects and property management firms. • Marketed more than 1 Billion Square Feet of Office Space • 70,000 Multifamily/Condo Units • 15,000 Single Family Homes • 30 Million Square Feet of Retail Space • Representing Roughly $100 Billion in Investment In his most recent corporate communications roles, he led a regional public relations effort across Southern California for CBRE, played a key marketing role on JLL’s national retail team, and was responsible for directing the global public relations effort at ValleyCrest, the nation’s largest commercial landscape services company. Dennis’s agency background on integrated communications teams at many reputable agencies and has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. He formerly was President of the Public Relations Society of America’s Los Angeles of public relations professional, and served on the Board of Directors. He also taught a public relations extension course at Loyola Marymount University. Dennis’s has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements.

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