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Sacramento’s The Sawyer Blurs Urban Living Lines

By Dennis Kaiser

Luxury residential is evolving as developers continue to adjust project offerings to meet the preferences of buyers and renters. It is often difficult to discern a residential environment from a hotel, retail or entertainment destination.

A project that is a perfect example of the blurring of lines is The Residences at The Sawyer, a new mixed-use development at the forefront of Sacramento’s Downtown Commons modern urban renaissance.

The Agency Development Group’s Christopher Miller shared how the project incorporated a host of intriguing elements, including a unique perk of owners having direct, private access into Sacramento’s Golden 1 Center (home to the Sacramento Kings), which opened last fall.

Q: How does the project reflect the trends and demand in the marketplace?

A: In addition to the new dining, shopping, nightlife, and entertainment offerings at Downtown Commons, plans include The Residences at The Sawyer, which was developed by the Sacramento Kings and JMA Ventures, and scheduled for completion later this year.

With the area’s limited supply and high demand of housing, The Residences at The Sawyer present a rare opportunity for refined downtown living, with buyer interest having already extended into San Francisco and the greater Bay Area. Being situated steps away from the world’s most technologically advanced, sustainable sports and entertainment venue, and offering unrivaled amenities, services, and walkable access to Downtown Sacramento, no other residential properties like this exist in this market.

Q: What are some of the innovative or fresh solutions worked into the project that are expected to be popular with residents?

A: The Residences at The Sawyer present an entirely new, sophisticated living experience that honors the distinct spirit and natural beauty of Downtown Sacramento. The collection of 45 contemporary residences is perched atop The Sawyer, A Kimpton Hotel at Downtown Commons. We expect the pairing of upscale hotel and residential amenities with impeccable, personalized service, to be very popular to the future residents and their guests.

Q: What are some of the ways The Sawyer development team solved challenges?

A: As Sacramento transforms its downtown experience, the team was challenged to create a residential experience worthy to join the new live, work, play, hub of Downtown Commons. To do this, The Sawyer collaborated with the best in the business to master every single aspect of the property.

Additionally, since this level of service and lifestyle are yet to exist in Sacramento, the team worked to incorporate a number of one-of-a-kind amenities and services within the residences, including a Residents’ Lounge, outdoor pool terrace, fitness studio, 24-hour concierge, turnkey residential service and valet.

Living beside the world’s first LEED Platinum sports arena, the team naturally worked to include perks that include exclusive, private access to the arena for Sacramento Kings games and other sold-out entertainment experiences, preferred rates on select events, and priority ticket options, to name a few. To date, the response has been so favorable because everyone is very keen to learn about something that’s never been offered in this area before.

For comments, questions or concerns, please contact Dennis Kaiser

Connect

Inside The Story

Read more at The SawyerConnect With The Agency Development Group’s Miller

About Dennis Kaiser

Dennis Kaiser is Vice President of Public Relations and Communications for Connect Creative. Dennis is a communications leader with more than 40 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect Creative’s agency client services and is involved in a range of initiatives ranging from public relations and content strategy, communications and message development, copywriting, media relations, social media and content marketing services. Prior to joining Connect Media in 2015, his most recent corporate communications roles involved leading a regional public relations effort across Southern California for CBRE, playing a key marketing role on JLL’s national retail team, and directing the global public relations effort at ValleyCrest (BrightView), the nation’s largest commercial landscape services company. He has worked on marketing communications assignments for such CRE companies as Blackstone/Equity Office, Carlyle, Caruso, Disney Resorts, GE Capital, Irvine Company, Hines, Howard Hughes Corp., Jeffries, Lennar, MGM, Marcus & Millichap, Prologis, Raleigh Studios, Simon, Starwood, Trammell Crow Company, Transamerica, UBS and Wynn Resorts. Dennis has also worked on communications and launch strategies for a number of consumer electronic, media and tech brands including SlingMedia, Channel Master, Deluxe Media Entertainment, BeIn Sports, EchoStar and Sprint. Dennis’s agency background included firms such as Off Madison Ave., Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, Boy Scouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and the Thunderbirds Charities.

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