Retail by MONA Brings Showfields to Williamsburg
Retail by MONA represented experiential lifestyle discovery retailer Showfields in opening its second New York City outpost, House of Showfields. The omnichannel retailer will launch its new concept — a house within a building — at 187 Kent Ave. in Brooklyn’s Williamsburg neighborhood.
“The curated experience created by Showfields is a journey of discovery in lock step with the ambiance of this red-hot Manhattan submarket,” said Brandon Singer, CEO of Retail by MONA. “The company is redefining retail and, as such, was keen on bringing its brow-raising brick-and-mortar experience to Williamsburg, in the culmination of an exhaustive search for the perfect location.”
A Retail by MONA team led by Singer, Michael Cody and Max Kreinces represented Showfields in the 11,500-square-foot deal. The new location will offer brands including premium sneaker label GREATS, wellness company WTHN and break-out brands such as gender-neutral clothing line The Phluid Project and organic skincare brand OGEE.
- ◦Lease
