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Although many global companies have cut back on office space, they expect to add it back over the next five years

Remote Work Expert Warns That Hardline Approach to Office Presence Could Backfire

AIG this week joined the ranks of major financial services employers in announcing a concrete timetable for its global workforce to begin returning to the office after working remotely since the spring of 2020, although the return-to-office format will be rotational at some companies. Separately, the chief legal officer at one of those employers, Morgan Stanley, sent a memo to the law firms his company retains, demanding that the firms bring their lawyers back to the office or risk losing Morgan Stanley’s business.

The hardline approach could soon backfire, warned Tsedal Neeley, a professor of business administration at Harvard Business School and the author of Remote Work Revolution: Succeeding from Anywhere.

“We’re in an era where people have tasted a different way of working, a different way of connecting with the people they cohabitate with, a reduced level of stress from the reduction of commutes, saving more money,” said Neeley in a Vox interview. “And because they’ve tasted this, they’re demanding it, they want it.”

Given the work-at-home scenario mandated by the COVID-19 pandemic and in place for millions of office-using employees ever since, Neeley asked, “will incumbents remain as powerful as they’ve always been in drawing and retaining top talent? With the kind of great resignation and turnover that we’re already starting to see, I would be surprised that if in the long run they won’t start seeing people leave. 

“This is the era for employees,” she continued. “The power is in employees’ hands today because of the sheer scale and magnitude of the people who want to retain some kind of work-life flexibility in their professional arrangements. And if they can’t get it here, why not get it elsewhere?”

Neeley told Vox that, “We have a tendency to look at roles from a global standpoint and say, ‘Well, these jobs can’t be done remotely and these jobs can,’ and quickly start assigning people to remote or non-remote. When we start scrutinizing the tasks that people do and the work that they do, one option that many companies have been pursuing is, “Can we pool and rotate?’ ”

In the long term, said Neeley, “There will be some kind of reduction” in the amount of onsite physical presence at any one time. “But I don’t think we’re going to have these empty buildings as we imagine. I think there’s going to be a redistribution of who’s there and when, but the activities will be similar.”

Connect

Inside The Story

Harvard Business School’s Neeley

About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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