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California  + San Diego  + Office  | 

RAF Pacifica Expands San Diego Footprint with $20M Carlsbad Buy

Connect Bay Area is coming up July 18, 2019 at the Grand Hyatt San Francisco. Get more information, and register to attend on this link.

San Diego-based RAF Pacifica Group added to its portfolio of creative and value-add assets in Northern San Diego County with the acquisition of a 121,541-square-foot office building at 1950 Camino Vida Roble in Carlsbad, CA. RAF Pacifica purchased the property from an undisclosed institutional investor for $20.2 million.

The new owner plans to add a new façade, and rebrand the property, formerly called Axis 1950, into a modern office/industrial building called fu•sion. Planned amenities include a full basketball court, volleyball court, an amphitheater, covered and uncovered outdoor seating and dining areas, a fire pit, barbecue grills, hammock space, a wall mural, and drought-resistant landscaping.

RAF Pacifica’s Adam Robinson says, “This acquisition currently has an overabundance of parking for the space. We came up with the idea of removing the existing truck court and creating an expansive exterior amenities area that would set fu•sion completely apart from any other property in the Carlsbad market.”

For comments, questions or concerns, please contact Dennis Kaiser

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About Dennis Kaiser

Dennis Kaiser is Vice President of Public Relations and Communications for Connect Creative. Dennis is a communications leader with more than 40 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect Creative’s agency client services and is involved in a range of initiatives ranging from public relations and content strategy, communications and message development, copywriting, media relations, social media and content marketing services. Prior to joining Connect Media in 2015, his most recent corporate communications roles involved leading a regional public relations effort across Southern California for CBRE, playing a key marketing role on JLL’s national retail team, and directing the global public relations effort at ValleyCrest (BrightView), the nation’s largest commercial landscape services company. He has worked on marketing communications assignments for such CRE companies as Blackstone/Equity Office, Carlyle, Caruso, Disney Resorts, GE Capital, Irvine Company, Hines, Howard Hughes Corp., Jeffries, Lennar, MGM, Marcus & Millichap, Prologis, Raleigh Studios, Simon, Starwood, Trammell Crow Company, Transamerica, UBS and Wynn Resorts. Dennis has also worked on communications and launch strategies for a number of consumer electronic, media and tech brands including SlingMedia, Channel Master, Deluxe Media Entertainment, BeIn Sports, EchoStar and Sprint. Dennis’s agency background included firms such as Off Madison Ave., Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, Boy Scouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and the Thunderbirds Charities.

  • ◦Sale/Acquisition
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