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National  + Digital Infrastructure  | 

Public Storage, Welltower Forge Data Science Partnership

Public Storage and Welltower have formed a strategic data science partnership bringing together Welltower’s data science-driven capital allocation expertise and Public Storage’s scaled operational, pricing, and customer analytics capabilities.

As part of the partnership, Public Storage will license bespoke models from Welltower to deploy capital with greater velocity and precision on granular acquisitions to ultimately achieve stronger risk-adjusted returns. Additionally, Public Storage will share its proven operational data science capabilities to further drive Welltower’s operating performance and analytics-driven decision-making.

“By integrating Welltower’s data science-driven capital allocation capabilities into our PS4.0 platform, we expect to further sharpen how we deploy capital and accelerate value creation,” said Tom Boyle, Public Storage’s incoming CEO.  “.Over time, our operational analytics capabilities will help enhance Welltower’s operating platform, as well.”

Added Welltower’s CEO, Shankh Mitra, “While real estate is the world’s largest asset class, it has historically been characterized as a local, ‘gut-feel’ industry that has proven to be one of the most unscalable businesses. While some have attempted to scale the business through service models, we believe that the only way to truly scale this business is through the data generated by the assets.”

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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