Portman Takes Resi Tower to ATL Midtown Development Review Group
Portman Holdings presented detailed plans this week for a 36-story residential tower as part of the redevelopment of Midtown Atlanta’s historic H.M. Patterson & Son Spring Hill Chapel property. The developer is seeking an approval from the Midtown Development Review Committee (DRC) so it can move toward a groundbreaking next year.
The tower would include roughly 375 units with ground floor retail on a nearly four-acre hilltop site that overlooks Technology Square. Portman Holdings will preserve the landmark 90-year-old funeral home and its gardens, which received landmark designation in 2018.
Other components of the redevelopment include a 34-story office building and 24-story hotel. The developer plans to unveil more details about those more complex and connected elements in the future, once the residential component advances.
The Portman proposal seeks to organize an ambitious mixed-use development around the central focal point of an architecturally significant historic property. The project was well-received by the DRC, with some items needing additional consideration to meet code, including: providing full streetscape along Spring St. and a clearer pedestrian connection between Spring and Williams streets, finding alternatives that can reduce the number of curb cuts on Spring St., providing a setback along the north property line, and showing additional detail on street level façades.
The DRC is expected to provide formal comments to Portman’s team and the city later this week. It is likely Portman will make a follow-up presentation to the DRC in June/July. Portman indicated during the DRC review meeting Tuesday evening that they anticipate breaking ground on the residential tower within the first half of 2021.
Dennis Kaiser is Vice President of Content and Public Relations for Connect Commercial Real Estate. Dennis is a communications leader with more than 30 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect’s client content operations and is involved in a range of initiatives ranging from content strategy, message development, copywriting, media relations, social media and content marketing services.
In his most recent corporate communications roles, he led a regional public relations effort across Southern California for CBRE, played a key marketing role on JLL’s national retail team, and was responsible for directing the global public relations effort at ValleyCrest, the nation’s largest commercial landscape services company.
In addition to his vast commercial real estate experience, Dennis has worked on communications and launch strategies for a number of residential projects such as Disney’s Celebration in Florida, Ritter Ranch in Palmdale California (7,200 homes, 22,000 acres), WaterColor in Florida and PremierGarage in Phoenix.
Dennis’s agency background included firms such as Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator.
Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements.
Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, BoyScouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and Thunderbirds Charities.