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Seattle & Northwest  + Seattle  + Apartments  | 
Jennifer Haas CRO Knock

PropTech Platform Knock Brings on Jennifer Haas as CRO

Knock, the multifamily performance management platform, recently named Jennifer Haas as chief revenue officer. Haas brings 20 years of experience in enterprise technology, SaaS and cross-functional leadership to this role.

Her hiring builds on the company’s momentum following its largest funding round to-date, $20 million in capital led by Fifth Wall, securing $47 million in total capital. Existing investors include Madrona Venture Group, Lead Edge Capital, Second Avenue Partners and Seven Peaks Ventures.

Knock is scaling its team to continue upgrading multifamily operations. Haas joins Knock amid 30 percent employee growth in 2021 with a hiring sweep across all divisions.

“A strong leadership team is mission-critical to achieving our full potential. Jennifer’s deep experience and natural strengths align perfectly with our core objectives: customer obsession, delivering superior value and building a world-class SaaS company,” said Demetri Themelis, co-founder and CEO at Knock.

Haas previously led revenue growth strategy and operational efficiency for Fortune 50 companies including Cisco and Oracle.

“Whether driving sales for enterprise technology giants or software startups, I’ve learned that success comes down to this: every touchpoint of the entire enterprise SaaS lifecycle must function in lockstep with customer needs and their desired outcomes,” said Haas.

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About Lisa Brown

Lisa Brown has decades of experience in corporate communications and marketing management with organizations including Coldwell Banker Residential, Grubb & Ellis, Marcus & Millichap, NAIOP, SIOR and ALM. In those positions, she worked in conjunction with chief executive officers and chief marketing officers to create corporate messaging, cohesive branding standards, strategic marketing plans and thought pieces. Brown is a frequent speaker at industry events and an editing adjunct professor for an online course. She has a master’s degree in mass communications from San Jose State University.

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