Placemakr, a flexible-use hospitality and multifamily operator, is launching its newest property in San Antonio, The Continental. In partnership with Weston Urban, this property will be a part of the new Continental Block Development, transforming the historic Continental Hotel into 28 furnished apartment units for short-term hospitality stays.

The Continental is the first phase of Weston Urban’s 1.9-acre redevelopment project to open, which includes 290 mixed-income housing units and 22,000 square feet of retail and commercial space. This project dovetails into the nearby University of Texas at San Antonio downtown campus expansion and recently completed San Pedro Creek restoration. 

Placemakr transforms multifamily properties into a blend of apartment living and hospitality. Placemakr’s combines the advantages of apartment living with the services and reliability of a hotel, all within a single building. Placemakr offers guests and residents the flexibility to stay for a night, a year, or any duration in between.