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Peachtree Hotel Group Capitalizes on Pandemic-Driven Dislocation
Atlanta-based Peachtree Hotel Group, a real estate private equity investment firm, said it had acquired more than $1 billion in stressed and distressed real estate assets since June 2020.
“We have capitalized on the dislocation created by the pandemic with investments in assets at a lower cost basis than pre-pandemic pricing,” said Greg Friedman, Peachtree’s CEO. “Our strategy of opportunistically pivoting as the markets change allows us to capitalize on investments during any cycle.”
Peachtree says it has focused on investing in opportunistic real estate in distressed, under-capitalized or underperforming hospitality assets throughout the U.S. because of the disruption in the economic environment brought on by the pandemic.
The company acquired, operated and disposed of equity interests during this period and invested in preferred equity, debt or debt-like positions in primarily premium-branded, limited- and select-service hotels.
- ◦Sale/Acquisition
