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Moderate Gains in the Forecast for 2025 Apartment Rent Growth

Following modest but steady performance by the U.S. apartment market in 2024, the 2025 Multifamily Outlook from Yardi Matrix expects moderate gains in the coming year. The report projects a 1.5% increase in advertised rents nationally, with metro areas in the Northeast and Midwest continuing to lead.

“The multifamily market enters 2025 in good shape, after several years of strong demand in most markets and expectations that interest rates are likely to decline,” according to Yardi Matrix. However, the report cautions that with the new administration in the White House, “changes will be in the cards” that have both positive and negative connotations for apartment demand.

Stock expansion in 2024 reached 550,000 units and will decline to 508,000 units in 2025. Meanwhile, absorption totaled 370,000 units through November. New construction dropped in 2024 to 256,000 rental units, far below the 708,000 units that started construction in 2022. This will lead to a drop in deliveries starting in 2026, boosting rent growth, according to Yardi Matrix.

Pictured: Philadelphia, one of 12 major metro areas expected to see above-average apartment rent growth in 2025.

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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