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Marx Realty’s 545 Madison Poised for $24M Makeover

Marx Realty will implement a $24-million repositioning strategy after taking control of the 18-story office building at 545 Madison Ave. late last year. A Cushman & Wakefield team led by Tara Stacom will manage leasing and marketing efforts at 545 Madison.

“The success we’ve had in repositioning our asset at 10 Grand Central really punctuates the fact that today’s tenants will pay a premium for space in a building that offers its employees a package of beautiful places to spend their work days,” said Marx Realty CEO Craig Deitelzweig. “We intend to translate the top-to-bottom hospitality-like experience we created at 10 Grand Central to 545 Madison.”

Along with hotel-like amenities, Marx Realty has an eye on the post-pandemic world in its repositioning of 545 Madison. For example, it’s deploying programming materials such as brass, copper and specialized fabrics that tend to be anti-microbial in nature.

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 13-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 15-20 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).