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Washington DC & Mid-Atlantic  + DC  + Finance  | 

Lisa McCracken Joins NIC as Head of Research and Analytics 

The National Investment Center for Seniors Housing & Care (NIC) has appointed Lisa S. McCracken as head of research and analytics, effective October 1. McCracken will lead NIC’s research and analytics team, focusing on generating actionable, data-driven insights on industry trends and challenges.  

McCracken currently serves as the director of senior living research and development with Ziegler, an investment bank for senior housing and care. She began her career as a research analyst at Holleran, a healthcare and aging services research and consulting firm, where she was promoted to vice president of research, managing partner and ultimately president between 2009 and 2013. 

“Lisa’s unique background in senior housing, finance and healthcare gives her the perfect mix of knowledge, skills and leadership to propel NIC forward during a period of industry-wide challenges and opportunities,” said Susan Barlow, chair of NIC’s board of directors.  

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Lisa McCracken

About Emily Fu

Emily Fu is Content Director of Connect Commercial Real Estate, where she covers the east coast markets, including New York, Boston & New England, and DC & Mid-Atlantic markets. She produces daily news stories as well as longer-form content, ranging from Q&As to thought-leadership pieces. She also writes feature stories for Connect Money. With previous stints at Reuters, Seeking Alpha, and Commercial Observer, Emily has covered the finance side of the commercial real estate industry, technology, media, telecom (TMT), and fashion. She attended the Columbia Graduate School of Journalism and currently resides in Manhattan.

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