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Leasing Specialist Joins CushWake’s NJ Retail Team
Retail leasing specialist Alana Friedman has joined Cushman & Wakefield as a senior associate based in East Rutherford, NJ. With six years’ experience spanning both tenant and landlord representation, Friedman will support the firm’s growing Tri-State area retail practice.
Friedman comes to Cushman & Wakefield from RKF. “The move to Cushman & Wakefield is a natural step for me,” she said. “This company’s growing retail platform, the people here and the larger corporate culture are a great fit. Additionally, the state of retail in New Jersey—a market that is rich with opportunity—makes this an exciting place to be.”
Andrew Judd, New Jersey market leader at Cushman & Wakefield, said Friedman brings “extensive knowledge, great energy and a passion for the retail sector. She will be a great asset as we enhance our service to regional property owners and brands looking to enter and expand in the Garden State.”
For comments, questions or concerns, please contact Paul Bubny

