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Seattle & Northwest  + Pacific Northwest  + Healthcare  | 
Healthcare Funding

Health Perspectives’ Cap Infusion Allows Market Expansion

Health Perspectives Group (HPG) recently closed a majority investment from 424 Capital. The investment in HPG will support continued growth and expansion of the company’s patient engagement strategies.

HPG delivers patient solutions to pharmaceutical and biotechnology companies through managed patient and caregiver networks. This is done through one-to-one mentor programs with newly diagnosed patients and speaker programs along with clinical trial awareness, retention and alumni programs.

“HPG’s partnership with 424 reaffirms our commitment to optimizing healthcare engagement in the life sciences space. Patient engagement is in our DNA. For nearly two decades, we have been empowering patients to share their experiences, and have developed best-in-class strategies and technology to help our clients retain deep long-lasting relationships with their patients,” said Cheryl Lubbert, CEO of HPG. “The investment from 424 allows (the firm) to further accelerate and expand our offering across new markets.”

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Cheryl Lubbert

About Lisa Brown

Lisa Brown has decades of experience in corporate communications and marketing management with organizations including Coldwell Banker Residential, Grubb & Ellis, Marcus & Millichap, NAIOP, SIOR and ALM. In those positions, she worked in conjunction with chief executive officers and chief marketing officers to create corporate messaging, cohesive branding standards, strategic marketing plans and thought pieces. Brown is a frequent speaker at industry events and an editing adjunct professor for an online course. She has a master’s degree in mass communications from San Jose State University.

  • ◦Financing
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