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Seattle & Northwest  + Seattle  + Healthcare  | 

Health Firms Ramp Up RPM Efforts

Total telehealth industry revenue is projected to grow at an annualized rate of 8.3 percent to $4.8 billion by 2025, demonstrating the important role remote care is going to play in the future of U.S. healthcare. One remote patient monitoring provider is ramping up staff to accommodate that growth and the subsequent need for management support.

Optimize Health recently hired Neha Ajmera as its first senior vice president of operations. The former Lyft general manager joins Optimize Health to develop and launch new tech-enabled service programs aimed at driving stronger adoption of and engagement with remote patient management (RPM).

During the course of her four-year tenure at Lyft, Ajmera led the rollout of a number of new ventures, most recently as the head of fleet service operations. Prior to her time there, she served as an engagement manager at McKinsey. Ajmera helped spearhead McKinsey’s annual Women in the Workplace study.

“As healthcare providers look to add or expand RPM to their patient delivery models, there is a significant need for customizable tech-enabled services that fit into their unique care settings and meet their patient populations where they are,” says Jeff LeBrun, CEO of Optimize Health.  “With her depth of expertise scaling consumer-centric services, Neha will play an important role in laying the foundation for long-term successful RPM programs.”

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Jeff LeBrun

About Lisa Brown

Lisa Brown has decades of experience in corporate communications and marketing management with organizations including Coldwell Banker Residential, Grubb & Ellis, Marcus & Millichap, NAIOP, SIOR and ALM. In those positions, she worked in conjunction with chief executive officers and chief marketing officers to create corporate messaging, cohesive branding standards, strategic marketing plans and thought pieces. Brown is a frequent speaker at industry events and an editing adjunct professor for an online course. She has a master’s degree in mass communications from San Jose State University.

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