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California  + San Diego  + Apartments  | 

Greystar Puts Final Touches on $400M East Village MXU

Construction is now complete on Park 12 – The Collection, a $400-million, four-building luxury apartment and retail community in San Diego overlooking San Diego Bay and Petco Park. Situated on a 3.5-acre triangular site at 100 Park Plaza, the project is comprised of one high-rise and three mid-rise buildings – all owned and operated by Charleston, SC-based Greystar.

The complex encompasses 371 luxury apartments in a 37-story tower and 347 units in one six and two seven-story midrise buildings ¬– for a total of 718 rental homes. Residences include studio, one, two and three-bedroom floor plans, as well as penthouse suites.

Greystar’s Jerry Brand notes the project was built to create a sense of community, with high-end amenities designed to fuel camaraderie and engagement. He says, “Today’s residents are all about interaction and amenities, and as a result, landlords have upped the amenity game significantly in recent years.”

For comments, questions or concerns, please contact Dennis Kaiser

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About Dennis Kaiser

Dennis Kaiser is Vice President of Public Relations and Communications for Connect Creative. Dennis is a communications leader with more than 40 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect Creative’s agency client services and is involved in a range of initiatives ranging from public relations and content strategy, communications and message development, copywriting, media relations, social media and content marketing services. Prior to joining Connect Media in 2015, his most recent corporate communications roles involved leading a regional public relations effort across Southern California for CBRE, playing a key marketing role on JLL’s national retail team, and directing the global public relations effort at ValleyCrest (BrightView), the nation’s largest commercial landscape services company. He has worked on marketing communications assignments for such CRE companies as Blackstone/Equity Office, Carlyle, Caruso, Disney Resorts, GE Capital, Irvine Company, Hines, Howard Hughes Corp., Jeffries, Lennar, MGM, Marcus & Millichap, Prologis, Raleigh Studios, Simon, Starwood, Trammell Crow Company, Transamerica, UBS and Wynn Resorts. Dennis has also worked on communications and launch strategies for a number of consumer electronic, media and tech brands including SlingMedia, Channel Master, Deluxe Media Entertainment, BeIn Sports, EchoStar and Sprint. Dennis’s agency background included firms such as Off Madison Ave., Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, Boy Scouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and the Thunderbirds Charities.

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