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US Bank Centre

EQ’s U.S. Bank Center Redevelopment to Provide New Energy

EQ Office unveiled the redevelopment of U.S. Bank Center (USBC) in what promises to be one of the largest and most anticipated repositionings of an office building in downtown Seattle. Most notably, USBC’s street-level experience will be dramatically redesigned with a clear and inviting arrival experience.

EQ first announced the purchase of USBC in June 2019 and initiated construction in February 2021, with completion scheduled in early 2023. EQ has a history of successfully transforming iconic properties including The Exchange in Seattle and Willis Tower in Chicago. EQ is also actively revamping its other Seattle assets, Docusign Tower at 999 Third and 800 Fifth.

“Our repositioning of USBC comes at a critical moment in the re-shaping of work and workplaces. I have always loved this building, its location, its presence and bones, and felt it deserved a new orientation, narrative and energy,” says Lisa Picard, EQ Office CEO. “The largest employers in the region continue to reinforce an office-centric culture to support their innovation and growth, and they really demand environments that pull people back. Together with Blackstone, we are committed to making significant investments in our buildings to help the city’s most innovative companies attract and retain their talent, while amenitizing public areas for the benefit of the community.”


Inside The Story

Lisa Picard

About Lisa Brown

Lisa Brown has decades of experience in corporate communications and marketing management with organizations including Coldwell Banker Residential, Grubb & Ellis, Marcus & Millichap, NAIOP, SIOR and ALM. In those positions, she worked in conjunction with chief executive officers and chief marketing officers to create corporate messaging, cohesive branding standards, strategic marketing plans and thought pieces. Brown is a frequent speaker at industry events and an editing adjunct professor for an online course. She has a master’s degree in mass communications from San Jose State University.

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