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California  | 

Employee ‘Head Tax’ Headed to Vote in Google’s Hometown

Voters in Google’s Mountain View, CA hometown will get to decide if the giant search engine and other businesses in the city must pay an employee or ‘head tax,’ to help solve challenges stemming from their growth. That includes finding solutions to traffic congestion, and other issues such as affordable housing.

The City Council voted to place a measure on the November ballot seeking residents to authorize a tax on businesses ranging from $9 to $149 per employee. The city estimates a tax could generate roughly $6 million annually, with the majority of that amount, $3.3 million, coming from Google. Most of the money generated would go to transit projects, with 10% earmarked for affordable housing and homeless services.

Mountain View’s current business tax, based on businesses’ square footage, has been in place since 1954. The proposed tax, which would be phased in over two years starting in 2020, requires a simple majority approval.

The movement to extract money from companies based on employee count is not without recent precedent. Seattle, which had passed a ‘head tax’ in an effort to alleviate homelessness, just decided against enacting the tax on large companies such as Amazon.

For comments, questions or concerns, please contact Dennis Kaiser

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About Dennis Kaiser

Dennis Kaiser is Vice President of Public Relations and Communications for Connect Creative. Dennis is a communications leader with more than 40 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect Creative’s agency client services and is involved in a range of initiatives ranging from public relations and content strategy, communications and message development, copywriting, media relations, social media and content marketing services. Prior to joining Connect Media in 2015, his most recent corporate communications roles involved leading a regional public relations effort across Southern California for CBRE, playing a key marketing role on JLL’s national retail team, and directing the global public relations effort at ValleyCrest (BrightView), the nation’s largest commercial landscape services company. He has worked on marketing communications assignments for such CRE companies as Blackstone/Equity Office, Carlyle, Caruso, Disney Resorts, GE Capital, Irvine Company, Hines, Howard Hughes Corp., Jeffries, Lennar, MGM, Marcus & Millichap, Prologis, Raleigh Studios, Simon, Starwood, Trammell Crow Company, Transamerica, UBS and Wynn Resorts. Dennis has also worked on communications and launch strategies for a number of consumer electronic, media and tech brands including SlingMedia, Channel Master, Deluxe Media Entertainment, BeIn Sports, EchoStar and Sprint. Dennis’s agency background included firms such as Off Madison Ave., Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, Boy Scouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and the Thunderbirds Charities.

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