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California  + Los Angeles  + Apartments  | 

Dunleer’s Turner: Highland Park’s Charm, Location & Zoning Appeals to Investors

BJ Turner

Los Angeles-based private real estate investment and development firm Dunleer recently completed a pair of deals in the Highland Park neighborhood of Los Angeles. That included the $2.375-million sale of The Abbott, a fully occupied six-unit apartment property located at 400 N Avenue 54, as well as the $3.222-million sale of The Cottage Club, an iconic rental community consisting of eight stand-alone cottages located at 336 N Avenue 57.

Connect Media’s Dennis Kaiser asked Dunleer’s BJ Turner to share more about what attracts them to this submarket between DTLA and Pasadena, and discusses investment plans for the firm moving forward in our latest 3 CRE Q&A.

Q: What has been the appeal of Highland Park for apartment investors?
A:
Highland Park is situated between downtown L.A. and Pasadena, offering quick access to both via the Metro Gold line and the 110 freeway. It has two high-profile retail corridors on Figueroa and York that offer walkable vibrant boutiques, cafes, restaurants and bars. Much of Highland Park is in an Historic Preservation Overlay Zone (HPOZ) which keeps the charm and character of the neighborhood. The largest of the city’s HPOZs, Highland Park-Garvanza, encompasses approximately 4,000 structures (including over 50 Los Angeles City Historic-Cultural Monuments) and was the first HPOZ to include commercial buildings. New building supply is kept in check as the HPOZ makes demolition of old buildings challenging and the prevalent zoning has a condition (a “Q condition”) that downzones most new supply. For obvious reasons, apartment buyers are attracted to markets with growing demand and supply that remains in check.

Q: Are you looking to acquire more properties in this submarket?
A:
Definitely — the tenants we’ve had have been terrific, the walkability is outstanding, the retail is some of the best in Los Angeles, and it is charming without being too dense. It’s a true melting pot of all that makes L.A. great.

Q: How has the pandemic affected your business model and investment plans moving forward?
A;
At the property level, we are rethinking how we design our common areas and unit floorplans. With the increase in work-from-home protocol, we will likely start to add offices / dens that someone can either work from or perhaps utilize as a workout studio — for example, they can furnish it with an exercise bike and yoga mat.

As to a broader investment strategy, we are going to over or underweight our allocations to certain jurisdictions, given the regulatory framework property owners have been exposed to in the pandemic. We will continue to look for properties near creative office campuses that have companies focused on content creation, as we think there will be a heightened demand for this industry post-COVID.

For comments, questions or concerns, please contact Dennis Kaiser

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About Dennis Kaiser

Dennis Kaiser is Vice President of Public Relations and Communications for Connect Creative. Dennis is a communications leader with more than 40 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect Creative’s agency client services and is involved in a range of initiatives ranging from public relations and content strategy, communications and message development, copywriting, media relations, social media and content marketing services. Prior to joining Connect Media in 2015, his most recent corporate communications roles involved leading a regional public relations effort across Southern California for CBRE, playing a key marketing role on JLL’s national retail team, and directing the global public relations effort at ValleyCrest (BrightView), the nation’s largest commercial landscape services company. He has worked on marketing communications assignments for such CRE companies as Blackstone/Equity Office, Carlyle, Caruso, Disney Resorts, GE Capital, Irvine Company, Hines, Howard Hughes Corp., Jeffries, Lennar, MGM, Marcus & Millichap, Prologis, Raleigh Studios, Simon, Starwood, Trammell Crow Company, Transamerica, UBS and Wynn Resorts. Dennis has also worked on communications and launch strategies for a number of consumer electronic, media and tech brands including SlingMedia, Channel Master, Deluxe Media Entertainment, BeIn Sports, EchoStar and Sprint. Dennis’s agency background included firms such as Off Madison Ave., Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, Boy Scouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and the Thunderbirds Charities.

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