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Freestanding Restaurant Sells in West Suburban Chicago

Dining Out Captures $600B in Annual Spending, Now Essential to Consumers’ Lifestyle

Dining out has become an essential part of consumers’ lifestyles, a trend that is supported by a recent ICSC survey. The study found that nearly 163 million people, or the equivalent of 64% of adults, spend money dining out at least once a week, and nearly 50% of adults say that dining out is now a lifestyle decision. The average weekly spend of $71 translates into an annual dining expenditure that exceeds $602 billion.

“Dining options have grown significantly in recent years as Millennials seek experiences and Baby Boomers become empty nesters,” said Tom McGee, ICSC President and CEO. “In the last five years, the sector has added over one million jobs and increased its share of GLA by 1.3 percentage points.”

The survey found that the top reason for dining out is convenience, as busy consumers look for ways to save time and energy. In fact, 72% of people with children at home spend on dining out at least once a week, and 41% say they are dining out more often than two years ago. Millennials, too, are frequenting food and beverage establishments, as 72% go out at least once a week.

ICSC says in an average week, 83% of adults now dine at fast food and fast casual restaurants. Others prefer the convenience of utilizing takeout or delivery services (67%), and 41% who order online use curbside pick-up.

And even with the increased demand for convenience, 67% of people surveyed continue to dine at full-service restaurants weekly. And, more than 60% of consumers said that, despite ordering delivery/takeout more frequently, they aren’t going to physical restaurants any less often.

For comments, questions or concerns, please contact Dennis Kaiser

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About Dennis Kaiser

Dennis Kaiser is Vice President of Public Relations and Communications for Connect Creative. Dennis is a communications leader with more than 40 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect Creative’s agency client services and is involved in a range of initiatives ranging from public relations and content strategy, communications and message development, copywriting, media relations, social media and content marketing services. Prior to joining Connect Media in 2015, his most recent corporate communications roles involved leading a regional public relations effort across Southern California for CBRE, playing a key marketing role on JLL’s national retail team, and directing the global public relations effort at ValleyCrest (BrightView), the nation’s largest commercial landscape services company. He has worked on marketing communications assignments for such CRE companies as Blackstone/Equity Office, Carlyle, Caruso, Disney Resorts, GE Capital, Irvine Company, Hines, Howard Hughes Corp., Jeffries, Lennar, MGM, Marcus & Millichap, Prologis, Raleigh Studios, Simon, Starwood, Trammell Crow Company, Transamerica, UBS and Wynn Resorts. Dennis has also worked on communications and launch strategies for a number of consumer electronic, media and tech brands including SlingMedia, Channel Master, Deluxe Media Entertainment, BeIn Sports, EchoStar and Sprint. Dennis’s agency background included firms such as Off Madison Ave., Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, Boy Scouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and the Thunderbirds Charities.

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