California + Orange County | July 30, 2019

(Denim and) Diamonds are CREW-OC’s Best Friend

Denim and diamonds, two classic and essential wardrobe staples. What do these two seemingly different articles have in common? They are timeless, just like the members of CREW-OC. Catch these two items sported at the CREW-OC event, August 8^that Strawberry Farms Golf Club.

That evening, CREW-OC will host its annual Summer Party, but with a fresh take: this year, it’s a “Denim and Diamonds” themed party, bringing some classic western style to CRE. CREW-OC members are bringing their unique perspectives to the market, elevating the CRE industry while still adding flair to this annual summer party. (Tickets are selling quickly, but a limited number are still available here.)

Connect Media went behind the scenes for an exclusive interview with Dawna Fry, Senior Account Manager for HARBRO and Co-Chair of the CREW-OC Summer Party Committee.

Q: Why choose Denim and Diamonds as a theme?
A: Fry: We wanted to bring a little country to our industry, and have clients dust off their hats and boots for some fun and laughter, while supporting CREW-OC’s charity, WisePlace.

Q: Do you think these fashion trends have anything in common with the CRE industry?
A: Fry: Most definitely… Fashion in the CRE industry has become more casual, allowing everyone to express their attire preference. From wearing jeans or skirts with boots in the office, employees are allowed to be more comfortable and relaxed. As for our service providers, it is become more natural to see a pair of boots with a dress or jeans when meeting with clients.

Q: Why should people attend the Denim and Diamonds themed CREW-OC summer party?
A: Fry: The evening’s casual atmosphere will welcome all attendees who will be able to enjoy a relaxed, social gathering with a country buffet and live country music by the Smith Band. All raffle, silent and live auction donations will be viewable at their leisure before and during the program, where proceeds will be donated to WisePlace, a community of housing and hope for women in crisis. We encourage guests to dress up in their most comfortable country attire.

For more information or to register to attend the CREW-OC Denim and Diamonds Summer Party, visit this link.

*Pictured above CREW-OC’s 2018 Annual Summer Party “Like Totally ‘80s Summer Spectacular!”

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About Dennis Kaiser

Dennis Kaiser is Vice President of Content and Public Relations for Connect Commercial Real Estate. Dennis is a communications leader with more than 30 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect’s client content operations and is involved in a range of initiatives ranging from content strategy, message development, copywriting, media relations, social media and content marketing services. In his most recent corporate communications roles, he led a regional public relations effort across Southern California for CBRE, played a key marketing role on JLL’s national retail team, and was responsible for directing the global public relations effort at ValleyCrest, the nation’s largest commercial landscape services company. In addition to his vast commercial real estate experience, Dennis has worked on communications and launch strategies for a number of residential projects such as Disney’s Celebration in Florida, Ritter Ranch in Palmdale California (7,200 homes, 22,000 acres), WaterColor in Florida and PremierGarage in Phoenix. Dennis’s agency background included firms such as Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, BoyScouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and Thunderbirds Charities.