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Craig Robinson Takes Key Global Role at WeWork

A 20-year veteran of advising enterprise companies in key roles at NKF and Colliers International, Craig Robinson will now bring his talents to a different arena. WeWork said Thursday that Robinson would be joining the company as global head of enterprise services for its Powered By We offering.

Heading the Powered By We initiative, which offers occupiers expertise in designing and operating office space, is a newly created role at New York-based WeWork. “Key to achieving our vision is having a deep understanding of the end-to-end needs of enterprise companies,” the company said Thursday. As former head of global corporate services at NKF, “Craig’s experience in this arena is second to none.”

Prior to NKF, Robinson was president of the U.S. region of Colliers. There, he oversaw 150 offices and managed all day-to-day aspects of the business, including sales and operations for corporate services, brokerage, and property and facility management.

For comments, questions or concerns, please contact Paul Bubny

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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