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Buildout a commercial real estate marketing platform acquires Visual Media Solutions Provider

Buildout Acquires Visual Media Solutions Provider

Chicago-based Buildout, the developer of a commercial real estate (CRE) platform used by one-third of brokers to find, win, market and transact listings, has acquired Oval Room Group, a national CRE visual media solutions company. As part of this acquisition, Buildout expands its offerings to include a single source for all visual media services. 

“To say that the modernization of commercial property marketing is moving fast would be an understatement,” said Kris Krisco, co-CEO of Buildout. “Yesterday, compelling, quality visual media was a competitive advantage. Tomorrow it’s table stakes.”  

The deal was executed in conjunction with Buildout’s primary investment partner, The Riverside Company which invested in Buildout in July 2020.  “Not only are their markets and solutions complementary, but Oval Room Group and Buildout teams also share a vision and passion for delivering world-class CRE solutions,” said Riverside managing partner Loren Schlachet. 


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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 13-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 15-20 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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