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Brookfield Eyes Sale of Luxury Fifth Avenue Retail

Brookfield Asset Management is exploring a potential sale of a Fifth Avenue retail property home to luxury brands Coach, Stuart Weitzman and DJI Hasselblad, Bloomberg News reported. The landlord hired Eastdil Secured to handle talks for the retail portion of 685 Fifth Ave. and is eyeing a price in the $300-million range.

Companies linked to major luxury brands have sought to buy properties on Fifth Avenue in recent months, reported Bloomberg. Gucci’s parent, Kering SA, and Prada-tied entities bought separate retail spots in that area.  

The dealmaking has extended beyond luxury brands. Ingka Investments, the investment arm of the largest Ikea retailer, is taking a stake in the under-development 570 Fifth Ave. Earlier this year, Uniqlo agreed to buy its store space at 666 Fifth Ave. 

The deals show that the momentum “has gone from being uniquely luxury phenomenon to an ‘Everybody wants Fifth Avenue’ phenomenon,” Will Silverman, a managing director at Eastdil who has advised on several large Fifth Avenue property transactions, told Bloomberg.

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Eastdil's Silverman

About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

  • ◦Sale/Acquisition
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