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Bohler Announces Rebrand for 2020
Washington D.C.-based engineering firm Bohler has announced a rebrand for 2020 that includes dropping the word engineering from its title and adopting a new brighter color scheme. The rebrand follows the completion of a two-year employee and client engagement project.
“Like everything we do at Bohler, the brand update was carefully planned, intentional and truly represents who we are as a company today and where we are going in the future,” said Adam Volanth, president and CEO of Bohler. “Bohler is home to some of the brightest and most driven talent in the engineering industry. Our new look is not just superficial; it represents those who go above and beyond to move people and projects forward. We believe our new look is an accurate depiction of our employees – bold, hardworking, and committed.”
On the design side, Bohler’s logo has been updated to reflect more modern design sensibilities. Engineering was dropped from the firm’s title as to better reflect the firm’s position as a partner to clients with ideas, opinions and concepts to share.
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