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30-Story MF Proposed in DTLA

Jade Enterprises proposes developing a 30-story mixed-use project at 1123-1161 S. Main St. in DTLA. The family-owned real estate firm envisions a project with 363 apartments atop a four-story podium featuring 12,500 square feet of retail, and parking for 373 cars and 192 bicycles.

The redevelopment site currently houses a strip of commercial buildings at 12th and Main Streets. The new apartment tower unit mix includes one, two, and three-bedrooms.

The design of the proposed project has the tower at the middle of the site, which is expected to reduce the building’s total mass, while providing improved solar orientation for a podium pool courtyard. A rooftop deck featuring a second pool, as well as indoor lounge rooms, is also planned.

The latest project is across Main Street from another project Jade has proposed for an eight-story apartment complex.

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About Dennis Kaiser

Dennis Kaiser is Vice President of Content and Public Relations for Connect Commercial Real Estate. Dennis is a communications leader with more than 30 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect’s client content operations and is involved in a range of initiatives ranging from content strategy, message development, copywriting, media relations, social media and content marketing services. In his most recent corporate communications roles, he led a regional public relations effort across Southern California for CBRE, played a key marketing role on JLL’s national retail team, and was responsible for directing the global public relations effort at ValleyCrest, the nation’s largest commercial landscape services company. In addition to his vast commercial real estate experience, Dennis has worked on communications and launch strategies for a number of residential projects such as Disney’s Celebration in Florida, Ritter Ranch in Palmdale California (7,200 homes, 22,000 acres), WaterColor in Florida and PremierGarage in Phoenix. Dennis’s agency background included firms such as Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, BoyScouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and Thunderbirds Charities.

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