$1.1B Westfield Valley Fair Transformation Accelerates Leasing Activity

Westfield Valley Fair, a 2.2-million-square-foot Bay Area destination is undergoing a $1.1 billion transformation. Owner Unibail-Rodamco-Westfield reports leasing activity is strong, with 42 stores and restaurants opening this year at the Santa Clara mall.

Despite shelter-in-place mandates and a temporary closure due to COVID-19, 22 of the openings have occurred since March and fifteen new retail and restaurant leases have been signed. The mall operator reports foot traffic has increased more than 10% week over week since the center re-opened for retail operations in June.

Unibail-Rodamco-Westfield’s Colin Shaughnessy says, “While COVID-19 has certainly changed the way that we conduct operations, it has not changed the fact that we created a place where both digital and physical retail continues to thrive in the country’s cradle of innovation.”

The new tenants and milestones include:
– The Luxury Collection expansion was completed in September featuring more than 45 retailers, including newly opened stores Bvlgari, Golden Goose, Gucci, Jimmy Choo, and Montblanc; with Tiffany & Co. and Versace relocating to the expansion and Christian Louboutin and Panerai signing leases.
– Retail openings include the debut of a flagship Apple store; a new Lucid Studio from Lucid Motors; as well as Peloton, AESOP, Zadig & Voltaire, Sandro, Maje, and Anne Fontaine.
– New leases were signed at The Digital District including Tempo and Brik + Clik, which is now open, with Capital One Cafe, Polestar, Reiss, and Dr. Martens also executing agreements to come to the center.
– New restaurants opened include King’s Fish House, Shake Shack, Salt & Straw, and Bamboo Sushi.

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About Dennis Kaiser

Dennis Kaiser is Vice President of Public Relations and Communications for Connect Creative. Dennis is a communications leader with more than 40 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect Creative’s agency client services and is involved in a range of initiatives ranging from public relations and content strategy, communications and message development, copywriting, media relations, social media and content marketing services. Prior to joining Connect Media in 2015, his most recent corporate communications roles involved leading a regional public relations effort across Southern California for CBRE, playing a key marketing role on JLL’s national retail team, and directing the global public relations effort at ValleyCrest (BrightView), the nation’s largest commercial landscape services company. He has worked on marketing communications assignments for such CRE companies as Blackstone/Equity Office, Carlyle, Caruso, Disney Resorts, GE Capital, Irvine Company, Hines, Howard Hughes Corp., Jeffries, Lennar, MGM, Marcus & Millichap, Prologis, Raleigh Studios, Simon, Starwood, Trammell Crow Company, Transamerica, UBS and Wynn Resorts. Dennis has also worked on communications and launch strategies for a number of consumer electronic, media and tech brands including SlingMedia, Channel Master, Deluxe Media Entertainment, BeIn Sports, EchoStar and Sprint. Dennis’s agency background included firms such as Off Madison Ave., Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, Boy Scouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and the Thunderbirds Charities.

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