Fitness Franchise btone Opens in Charlestown

RJ Kelly (RJK) announced that btone FITNESS Charlestown has officially opened at 40 Warren St. in Charlestown. The new 1,500 square-foot studio is the growing brand’s latest franchise to open and joins several other Greater Boston locations including those in Back Bay, the North End, South Boston, Dorchester and Somerville. A new Brighton studio is slated to open early this summer.

“Charlestown is a neighborhood that takes pride in supporting businesses with local roots, and btone FITNESS fits that spirit perfectly,” said RJK CEO Brandon Kelly. “As a Massachusetts-founded brand with a loyal following across Greater Boston, btone brings a wellness amenity that further solidifies 40 Warren’s position at the centerpiece of Charlestown’s live-work culture.”

JLL’s Bryan Sparkes and Brian Flaherty handle leasing for the building. Dodge Tucker of Tucker Real Estate represented btone FITNESS. The brand was founded in 2010 by Cape Cod native Jody Merrill and now extends to numerous locations throughout New England as well as Florida, Illinois, North Carolina and Utah.

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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