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New York & Tri-State  + New Jersey  + Finance  |  April 28, 2025
Paul Bubny
By: Paul Bubny

JV Will Focus on NJ Residential Projects

Black Bear Asset Management (BBAM), Bettina Equities Management and Echevarria Industries have formed a joint venture to invest up to $125 million in residential development projects throughout New Jersey, with a primary focus in North Bergen, Guttenberg and West New York. The venture has already acquired three projects with a total capitalization of $65 million and in various stages of development.

The JV aims to acquire and aggregate urban infill land parcels for the development of multifamily properties within Hudson County, New Jersey.

BBAM and Bettina Equities will contribute investment capital, while Echevarria Industries will serve as the property developer and manager and will also co-invest in the projects.

“BBAM and Bettina Equities are ‘best-in-class investment partners,’” said Echevarria Industries CEO Mario Echevarria. “We have assembled a quality portfolio of projects together across Hudson County on an expediated basis. BBAM is a valued partner and financial advisor, having structured financing for a multitude of E Residences projects prior to the recent JV partnership.”

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).
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