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Marriott Acquires Postcard Cabins Brand Amid Outdoor Rec Push
Marriott International, Inc. has acquired the Postcard Cabins brand, formerly Getaway Outposts, adding 29 properties with more than 1,200 cabins across the U.S. to its portfolio. The hotel chain also executed a long-term agreement with Trailborn, an outdoor-focused accommodations provider, to integrate its collection of hotels into the company system.
“What started a decade ago with a small group of believers in the power of spending free time in nature, has grown into a national movement, which we expect will only gather steam with Marriott’s expansive reach,” said Jon Staff, Founder and CEO of Postcard Cabins. Marriott plans to launch an outdoor-focused collection in 2025, supported by the two deals.
“As guests are increasingly interested in nature-immersive travel, we are excited to build on the incredible breadth of our portfolio and welcome Postcard Cabins to Marriott Bonvoy as we deliver more accommodations and experiences in awe-inspiring destinations,” said Leeny Oberg, Chief Financial Officer and Executive Vice President, Development of Marriott International.
