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National  + Hospitality  | 

Choice Hotels Mounts $8B Hostile Takeover of Rival Wyndham

Budget hotel chain Choice Hotels International has launched another hostile takeover bid to acquire Wyndham Hotels & Resorts following multiple failed attempts in recent months.

The offer of $49.50 in cash and 0.324 Choice shares for each Wyndham share is the same as the October 16 offer. That deal was worth $90 a share, or about $7.8 billion.

Choice announced it owns around 1.5 million shares of Wyndham stock worth more than $110 million. During its 2024 annual shareholder meeting, it intends to nominate several directors to Wyndham’s board. Choice is also submitting the required Hart-Scott-Rodino (HSR) notification to commence the regulatory review.

“While we would have preferred to come to a negotiated agreement, the Wyndham Board’s refusal to explore a transaction has left us with no choice but to take our proposal directly to Wyndham’s shareholders. Wyndham chose to publicly reject our last proposal without any engagement even after we addressed their concerns, including adding significant regulatory protections for their shareholders,” said Patrick Pacious, Choice president and CEO.

The exchange offer and withdrawal rights will expire at 5:00 pm ET on March 8, 2024, unless extended or terminated.

“Consistent with its fiduciary duties, and in consultation with its independent financial and legal advisors, the Wyndham Board of Directors will carefully review and evaluate the offer to determine the course of action that it believes is in the best interests of Wyndham and its shareholders,” responded Wyndham.

Choice went public with its takeover bid on October 16. It made a proposal privately to Wyndham on November 14, but Wyndham publicly rejected it, saying it was a “step backwards.”

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About Joe Palmisano

Joe Palmisano is Editorial Director for Connect Money, where he brings nearly three decades experience of market insights as a financial journalist, analyst and senior portfolio manager for leading financial publications, advisory firms, and hedge funds. In his role as Editorial Director, Joe is responsible for the selection of content and creation of daily business news covering the financial markets, including Alternative Assets, Direct Investment and Financial Advisory services. Before joining Connect Money, Joe was a financial journalist for the Wall Street Journal, regularly publishing feature stories and trend pieces on the foreign exchange, global fixed income and equity markets. Joe parlayed his experience as a financial journalist into roles as a Senior Research Analyst and Portfolio Manager, writing daily and weekly market analysis and managing a FX and US equity portfolio. Joe was also a contributing writer for industry magazines and publications, including SFO Magazine and the CMT Association. Joe earned a B.S.B.A. in Finance from The American University. He holds the Chartered Market Technician (CMT) designation and is a member of the CFA Institute.

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