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Machine Learning Ad Agency Commits to Full Floor in NoMad

 Seedtag Advertising US, LLC, a leading contextual advertising company that specializes in machine learning and artificial intelligences to global brands, has signed a 5,909-square-foot lease at 13-15 W. 27th St. The advertising company will occupy the entire third floor of the 11-story property in NoMad. The space will serve as the brand’s general, executive and administrative offices.

“13-15 W. 27th St. is located in a neighborhood that is currently seeing a boom in commercial activity, including new restaurants, hotels and shopping options,” said Grant Greenspan, principal of the Kaufman Organization. “Seedtag was attracted to the location as well as the building’s expansive floor plans and high quality, pre-built space.”

Michael Heaner, Elliot Warren and Grant Greenspan of Kaufman Organization represented the landlord, 13 W 27 Leasehold LLC. Sebastian Infante and Jamie Katcher of Raise Commercial Real Estate represented the tenant. The space was previously occupied by Barstool Sports, who more than quadrupled in size and outgrew the building.

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About Paul Bubny

Paul Bubny serves as Senior Content Director for Connect Commercial Real Estate, a role to which he brings 16-plus years’ experience covering the commercial real estate industry and 30-plus years in business-to-business journalism. In this capacity, he oversees daily operations while also reporting on both local/regional markets and national trends, covering individual transactions across all property types, as well as delving into broader subject matter. He produces 7-10 daily news stories per day and works with the Connect team and clients to develop longer-form content, ranging from Q&As to thought-leadership pieces. Prior to joining Connect, Paul was Managing Editor for both Real Estate Forum and GlobeSt.com at American Lawyer Media, where he oversaw operations at both publications while also producing daily news and feature-length articles. His tenure in B2B publishing stretches back into the print era, and he has served as Editor in Chief on four national trade publications. Since 1999, Paul has volunteered as the newsletter editor of passenger rail advocacy groups (one national, one local).

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