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California  + Los Angeles + Los Angeles  + Hospitality  | 
639 S. La Brea, Los Angeles

639 La Brea Has the Only Institutional-Quality 100+ Room Hotel in Miracle Mile

CGI+ Real Estate Strategies has received full entitlements and will begin development on a hotel/multifamily/retail multi-use project at the intersection of Wilshire Boulevard and La Brea Avenue in Los Angeles’s Miracle Mile District. The transit-oriented development at 639 S. La Brea, which takes up nearly half a city block along the west side of La Brea, is adjacent to Metro’s Wilshire/La Brea subway station now under construction.

The eight-story development is the result of nearly five years of planning and land assemblage by CGI+. It will comprise three components: a 125 key hotel, 121 residential rental units and 13,000 square feet of street-level and rooftop restaurant space.

639 La Brea will feature the only institutional-quality hotel with more than 100 rooms in the Miracle Mile/Mid-Wilshire neighborhood. The residential portion will consist of 121 apartment homes consisting of one-, two- and three-bedrooms floorplans with 18 units set aside for extremely low-income households and one for a moderate-income household.

CGI+ engaged New York architecture and interior design firm Morris Adjmi to design the project, which will be its first in Los Angeles.

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About Lisa Brown

Lisa Brown has decades of experience in corporate communications and marketing management with organizations including Coldwell Banker Residential, Grubb & Ellis, Marcus & Millichap, NAIOP, SIOR and ALM. In those positions, she worked in conjunction with chief executive officers and chief marketing officers to create corporate messaging, cohesive branding standards, strategic marketing plans and thought pieces. Brown is a frequent speaker at industry events and an editing adjunct professor for an online course. She has a master’s degree in mass communications from San Jose State University.

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