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KPG Deploys Urban Umbrella Safety Mesh on Soho Project
Real estate investment firm KPG Funds unveiled a new building-wrapping safety mesh for protecting pedestrians on urban sidewalks during periods of building construction. It’s being deployed at L’Atelier at 446 Broadway, the company’s five-story boutique office and retail building in Soho.
KPG has partnered with Urban Umbrella to design and deploy what’s reportedly New York City’s first silkscreen building depiction featuring an architecturally accurate rendering printed within its mesh netting. The company is implementing a complete rehabilitation and repositioning campaign at the property.
“Soho is known for its incredible cast-iron building facades,” said Mark Dicus, executive director of the Soho Broadway Initiative. “The Urban Umbrella opens up the sidewalk to improve the pedestrian experience, while the new mesh netting illustrates the restored façade and is a vast improvement over conventional scaffolding nettings. We hope it becomes the industry standard.”
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