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California  + San Diego  + Office  | 

CRE Q&A: DivcoWest’s Walker Breaks Down Little Italy Redevelopment

By Dennis Kaiser

In September 2017, DivcoWest and its local operating partner Ocean West, acquired a 1980s-era office building at 1420 Kettner Blvd., in downtown San Diego’s Little Italy district. Upon move-out of the former tenant and owner, U.S. Bank, DivcoWest and Ocean West immediately began a major renovation of the 123,000-square-foot building with the goal of converting it to a highly-stylized, boutique, Class A, office project that would appeal to a broad base of modern tenants. Prior to completion, and just 12 months into the project, the building’s leasing agents, Derek Hulse and Phillip Roberts of Cushman & Wakefield, announced a lease for the first three floors of the building with Spaces, an international co-working operator. Rebranded “Kettner & Ash,” the building reopened last month.

We asked Gregg Walker, DivcoWest’s Head of Business Development, to take us behind the redevelopment, and explain what sets the building apart from its neighbors, as well as why DivcoWest sees tremendous potential and opportunity in downtown San Diego.

Q: Gregg, what about Kettner & Ash appeals to tenants like Spaces?
A
: Kettner & Ash has all the elements of a great building. It’s in a great location for tenants that want to be downtown, it’s walkable to more than 60 local restaurants as well as amenities throughout Little Italy, it’s close to major public transit, and it’s easily accessible from major freeways like I-5. Additionally, it is easy to get to and from the airport, and it’s surrounded by great housing options for employees who live, or want to live, in downtown San Diego.

We have also added amenities to the building that appeal to our target tenant base. For example, we have emphasized and invested in the building’s outdoor spaces, creating a common area balcony on the third floor that connects with an indoor tenant lounge. The tenant lounge provides a great venue for tenant to host events, meetings or just relax. The project offers resort-style locker rooms and showers for tenants who want to exercise at lunch or throughout the day, and the building also has its own café.

Q: What’s the timeline for Spaces to move in, and what does it mean to have a co-working tenant in the building?
A:
We expect Spaces will move in sometime around early summer. Having a co-working space in the building, and in the neighborhood, acts as an incubator for entrepreneurs and start-ups who will continue to grow the business ecosystem in the downtown market. Furthermore, it spurs innovation and company formation, and provides our existing tenants flexible workspace when there is a need for immediate expansion or special projects

Q: What attracted DivcoWest to downtown San Diego?
A:
We’ve had a lot of experience in innovation markets around the country, from Silicon Valley and the Bay Area to Seattle, Boston, Austin and New York. We see a lot of the same dynamics we’ve seen in those markets developing in San Diego. There is already a strong innovation economy here, great universities creating future tech entrepreneurs, and we see the beginnings of a migration toward downtown as a corporate location. San Diego has a high percentage of Millennial workers in its population, and that demographic wants to be downtown where there is vibrancy and more relevant lifestyle options for them than they might find in the outer suburbs. Downtown still has housing options that compare favorably to other higher-priced West Coast markets, and the development going on right now will continue to attract employees of the innovation economy. That means employers needing to recruit and retain talent are starting to follow. We’re also seeing a trend toward companies operating a ‘distributed real estate’ model. So, while they may keep a headquarters in the suburbs or a nearby market, they may want another location so that their employees living or moving downtown have a space to work and no commute, as well as tapping a larger labor pool for recruiting new employees.

For comments, questions or concerns, please contact Dennis Kaiser

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About Dennis Kaiser

Dennis Kaiser is Vice President of Public Relations and Communications for Connect Creative. Dennis is a communications leader with more than 40 years of experience including as a journalist and in corporate and agency marketing communications roles. He is responsible for Connect Creative’s agency client services and is involved in a range of initiatives ranging from public relations and content strategy, communications and message development, copywriting, media relations, social media and content marketing services. Prior to joining Connect Media in 2015, his most recent corporate communications roles involved leading a regional public relations effort across Southern California for CBRE, playing a key marketing role on JLL’s national retail team, and directing the global public relations effort at ValleyCrest (BrightView), the nation’s largest commercial landscape services company. He has worked on marketing communications assignments for such CRE companies as Blackstone/Equity Office, Carlyle, Caruso, Disney Resorts, GE Capital, Irvine Company, Hines, Howard Hughes Corp., Jeffries, Lennar, MGM, Marcus & Millichap, Prologis, Raleigh Studios, Simon, Starwood, Trammell Crow Company, Transamerica, UBS and Wynn Resorts. Dennis has also worked on communications and launch strategies for a number of consumer electronic, media and tech brands including SlingMedia, Channel Master, Deluxe Media Entertainment, BeIn Sports, EchoStar and Sprint. Dennis’s agency background included firms such as Off Madison Ave., Idea Hall and Macy + Associates. He has earned an outstanding reputation with organization leaders as a trusted advisor, strategic program implementer, consensus builder and exceptional collaborator. Dennis has developed and managed national communications programs for Fortune 500 companies to start-ups, both public and private. He’s successfully worked with journalists across the globe representing clients involved in major-breaking news stories, product launches, media tours, and company news announcements. Dennis has been involved in a host of charitable and community organizations including the American Cancer Society, Easter Seals, Boy Scouts, Chrysalis Foundation, Freedom For Life, HOLA, L.A.’s BEST, Reach Out and Read, Super Bowl Host Committee, and the Thunderbirds Charities.

  • ◦Development
  • ◦Lease
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